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Advertising Information

Why Insurancesurf.com?

Insurancesurf.com creates a unique opportunity for insurance industry entities who want to achieve the primary goal of advertising, name recognition, in combination with the goal of increasing traffic to their web site.

Unlike most web site advertising, Insurancesurf.com is structured so the advertiser can reach a national, regional, state or market specific audience.

Most Internet advertising is charged on a page view rate no matter what type of visitor views the ad. The problem with this method is that the user viewing your ad may not be the audience you are marketing to, but they still count towards your page view rate.

For example, it isn't cost effective when a user from New York clicks on a banner for a regional general agent in the state of Washington who only writes business in the northwest.

Web Site Traffic

Insurancesurf.com attracts users in various ways. We actively advertise in industry magazines such as Independent Agent and Rough Notes. We are registered in Internet search engines in such a manner as to attract insurance industry users rather than consumers. Our registered users are made aware of changes, updates and additions to the site to encourage repeat visits and we actively attend Insurance Industry trade shows and conventions such as Independent Agent and Professional Insurance Agents.

Tracking Results

Insurancesurf.com has created a specialized program that runs banners in specific slots within a specific date range. Those banners are then tracked by view and by click through. Tracking numbers are reported to advertisers monthly if requested and can be generated at any time within 24 hours notice.

About Our Rates

In general, our rates reflect a quarter to a third of traditional print media and you don't have to pay for the cost of creating an advertising campaign and creating camera ready artwork. In fact, we design many of our advertisers banners under their supervision and this service is included free for paid advertisers.

A Header Banner (that is always visible as the user navigates the site) is $1,300 per month. In the very targeted Market Search section, an advertiser can be featured in one state for one of over 2000 lines of business for $5.00 per month. (Minimum 6 month contract of $30.00)

Our goal is to create the exposure you desire and increase traffic to your web site. If you would like to run a combination of ads not shown in the rates please let us know and we will do our best to accomodate you.

Ad Rates

All rates except Market Search displayed on per month basis

Banner Type Rotates 3 Month 6 Month 12 Month
Header Banner Main Page (Always visible as user moves through site) 3 $1500 $1400 $1300
Left Box Banner Main Page (Always visible as users moves through site) 5 $800 $700 $600
State Page Banner 5 $500 $400 $300
General Placement Banner - News, Registration Pages, Industry Links, Search Pages, Technology Page etc. NA $400 $300 $200
Border Ad Buttons

Max 120 X 60, Animated OK,
Minimum 3 Month Run

Home Page $100 All Other Pages $75 Each Additional Page $25  
Market Search Banners

Place your banner in one or more of the 2500 Lines of business available in all 50 states. Rates are per banner. Minimum contract 6 months. Payments available for amounts exceeding $100

1-10 Banners 11-25 Banners 26-50 Banners 51+ Banners
$5.00 Each $4.00 Each $3.00 Each $2.00 Each

Market Search Examples:

10 lines of business in 1 state (10 spots) would be $50.00 per month
10 lines of business in 2 states (20 spots) would be $80.00 per month
10 lines of business in 3 states (30 spots) would be $90.00 per month
10 lines of business in 7 states (70 spots) would be $140.00 per month

Paid in full discounted - 3 month 5% - 6 Month 7 1/2% - 12 Month 10% if total amount exceeds $250.00

Place an insurancesurf.com banner on your site and receive an additional 5% discount if total amount exceeds $250.00

Advertising Contact

If you are interested in advertising with us please contact Mike Simms at 888-844-6479 or send email to mike@insurancesurf.com

Don't have an ad banner. No Problem, Insurancesurf.com can create effective static or animated banners free of charge for paid advertisers.

 

 

Mechanical Specifications

  • Banners shall be in a GIF or JPG format.
  • Animation is ok and looping can be continuous
  • Header Banner - Maximum size of banner 468 X 60 Pixels.
  • Left Box Banner - 125 X 125 Pixels
  • All Other Banners (state, region, market) - 468 X 60 Pixels
  • Border Buttons -Maximum 120 X 60
  • For other options contact jeff@insurancesurf.com

 

     
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